SILVER
SILVER
BRONZE
BRONZE
FINALIST
SILVER
SILVER
BRONZE
BRONZE
FINALIST
FINALIST
FINALIST
FINALIST
FINALIST| Title | Company | Brand | Client | |
|---|---|---|---|---|
Gold  |
Astro Addressable Advertising: Setting A New Benchmark for Audience-Centric Multi Platform Solutions | Astro Media Solutions | foodpanda, Cashless Boleh 2.0 | Delivery Hero Malaysia Sdn Bhd and Payments Network Malaysia |
Silver  |
Make It Exciting For Everyone To Do Business. | AnyMind Malaysia | AnyMind Malaysia Sdn Bhd | AnyMind Malaysia Sdn Bhd |
| Silver |
Annalect - The Forward Thinker that Pushes the Boundaries of Data-Driven Marketing Solution | Annalect Malaysia | Annalect Malaysia | Annalect Malaysia |
Bronze  |
Combining Consumer Intelligence Data with Audience Data to Optimise Targeting and Asset Selection | Dattel | REV Ad Manager | REV Media Group |
Finalist  |
Meltwater empower brands and agencies | Meltwater | Genting Malaysia | Mediabrands Content Studio |
| Finalist |
Petal Ads: Driving Innovation in the Ad Tech industry | HUAWEI | Petal Ads | Huawei Mobile Services |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Recycle, Reuse, Reduce - A Zero Waste Approach to Optimisation | Invictus Blue Group | Digital SME | Alliance Bank |
| Silver |
#JomSapot | FCB SHOUT | RHB Bank | RHB Banking Group |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
A Cash Can’t Buy Experience with PayNet | Mindshare Group Malaysia | DuitNow | Payments Network Malaysia Sdn Bhd |
| Silver |
Recycle, Reuse, Reduce - A Zero Waste Approach to Optimisation | Invictus Blue Group | Digital SME | Alliance Bank |
| Bronze |
#JomSapot | FCB SHOUT | RHB Bank | RHB Banking Group |
| Bronze |
Eat, Shop and Live like a Pro, with pandapro! | Universal McCann | foodpanda | Delivery Hero |
| Finalist |
Dear Nestle, wellness for life | Mindshare Group Malaysia | Dear Nestle | Nestle Malaysia |
| Finalist |
Be Caring, Be Rewarded | Wavemaker | Caring Pharmacy | Caring Retail Management Sdn Bhd |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
How REV Is Championing The Evolution of Data & Content | REV MEDIA | REV Media Group | REV Media Group |
| Silver |
Gempak’s Metamorphosis: From Disseminator to Trailblazer | Astro Media Solutions | Gempak | Astro Media Solutions |
| Bronze |
HOW IMEDIA TAKES CONTENT MARKETING TO A NEXT NEXT NEXT LEVEL | IMEDIA | IMEDIA | - |
| Bronze |
foodpanda makes its foray into Adtech with panda ads | foodpanda | panda ads | panda ads |
| Finalist |
Best Digital Publisher of the Year - Sinar Karangkraf | Sinar Karangkraf | SINAR KARANGKRAF SDN BHD | SINAR KARANGKRAF SDN BHD |
| Finalist |
Sin Chew: A Year For Digital | Sin Chew Media | - | - |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Holistic Digital Experience for GE15 | REV MEDIA | MyUndi | MyUndi |
| Silver |
Redefining the Nation's Eyewear Shopping Experience | Maxis Business | Focus Point | Focus Point Vision Care Group Sdn. Bhd. |
| Silver |
Power of Glocalization: Balances Global Standards, Local Needs and and ever-changing industry Demand | Annalect Malaysia | Annalect Malaysia | Annalect Malaysia |
| Bronze |
Transcending Borders & Reaching Malaysian Homes with the Power of Digital Innovation | Maxis Business | MR.DIY | MR.DIY ECOMMERCE SDN. BHD. |
| Bronze |
Lumi News: Making News-Reading Delightful For All Malaysians | Lumi News | Lumi News | Lumi Global Sdn Bhd |
| Finalist |
Blockchain powered AGM voting and live streaming system | Agmo Holdings Berhad | Vote2U | - |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
Redefining the Perfect Fit with the Power of Digital Innovation | Maxis Business | XIXILI | XIXILI Intima Sdn Bhd |
| Silver |
Dear Nestle, from wellness to wallet | Mindshare Group Malaysia | Dear Nestle | Nestle Malaysia |
| Bronze |
Pandemic, No Pandemic, Growth is inevitable with right tactics on Ecom | Publicis Media | Pediasure, Ensure, Glucerna, Similac Gold, Similac Intellirpo and Similac Total Comfort | Abbott Nutrition |
| Bronze |
Shopable Recipes - from discovery to delivery in 1 click | PHD Media | Dutch Lady Malaysia | Friesland Campina |
| Finalist |
DressingPaula Urges Women to #FindYourPurpose with Power Suits | Maxis Business | DressingPaula | DPL International Sdn Bhd |
| Finalist |
Building a Fitter, Healthier Malaysia with Fitness Concept | Maxis Business | Fitness Concept | Fitness Concept Specialist Sdn. Bhd |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
When I Glow Up, I want to be a baggage handler. | Invictus Blue Group | MDEC | MDEC |
| Silver |
The Syiok-est Pizza Heist | dentsu Media Malaysia | Pizza Hut | Pizza Hut |
| Bronze |
Lifebuoy: #MariKitaBerhealthy | Mindshare Group Malaysia | Lifebuoy | Unilever Malaysia Holdings |
| Bronze |
MILO x Park Seo Jun: An Energetic Collaboration | MEDIABRANDS CONTENT STUDIO | MILO | NESTLE |
| Finalist |
Talk of the Cup: McCafé’s Biggest Cup at the Heart of Malaysia | OMD Malaysia | McDonald’s | McDonald’s Malaysia |
| Finalist |
Breeze 3-in-1 Power Capsule: Man can wash | Mindshare Group Malaysia | Breeze | Unilever Malaysia |
| Finalist |
KFC Turned Themselves into a Football Club? | Universal McCann | KFC | QSR Stores Sdn Bhd |
| Finalist |
The Search For Malaysia’s Ultimate Chicken Burger Experts | Universal McCann | KFC | QSR Stores Sdn Bhd |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Painting Malaysia pink with Pau-Pau, foodpanda's first-of-its-kind brand ambassador | Universal McCann | foodpanda | Delivery Hero |
| Silver |
Cheer on with Celcom | Mindshare Group Malaysia | Celcom | Celcom Mobile Sdn Bhd |
| Silver |
Coke & Meals - The Magic of Togetherness | EssenceMediacom | Coca-Cola | The Coca-Cola Company |
| Bronze |
KFC Klaw YOUth Back to Malaysia's Finger Linkin' Good | Universal McCann | KFC | QSR Stores Sdn Bhd |
| Bronze |
Taste the Change | OMD Malaysia | McDonald's | McDonald's Malaysia |
| Finalist |
Shell - Race them All | EssenceMediacom | Shell | Shell Malaysia Trading Sdn Bhd |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Recycle, Reuse, Reduce - A Zero Waste Approach to Optimisation | Invictus Blue Group | Digital SME | Alliance Bank |
| Silver |
Sime Darby Property: 1st Predictive Homebuyer Hunter | Mindshare Group Malaysia | Sime Darby Property | Sime Darby Property |
| Bronze |
Hunting Morning Cravers: Driving Performance during Breakfast Time | OMD Malaysia | McDonald's | McDonald's Malaysia |
| Bronze |
Dear Nestle, from wellness to wallet | Mindshare Group Malaysia | Dear Nestle | Nestle Malaysia |
| Finalist |
Navigating Malaysian to Subway stores resulted in Happy Problem (Out of Stock)! | PHD Media | Subway | Pegacorn Malaysia Sdn Bhd |
| Finalist |
Changing Gears to Accelerate Performance with Just One Click | OMD Malaysia | Carro (MyTukar) | Carro (MyTukar Malaysia) |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
ChatGPT - a Masterclass in Search | Invictus Blue Group | Digital SME | Alliance Bank |
| Silver |
Hunting Morning Cravers | OMD Malaysia | McDonald’s | McDonald's Malaysia |
| Bronze |
Revolutionizing the Scent of E-Commerce: Jo Malone London's Search Campaign Innovation | dentsu Media Malaysia | Jo Malone London | Estee Lauder Companies |
| Bronze |
Adapting to Pet Owners' Needs: Purina's Search Deployment Evolution | Mindshare Group Malaysia | PURINA | Nestlé (Malaysia) Berhad |
| Bronze |
Growing SOV and driving signups across multi-product pillars - Maybank’s strategic win to avoid cannibalization | dentsu Media Malaysia | Maybank | Malayan Banking Bhd |
| Finalist |
Humanizing Search Ads Through Powerful Personalisation | OMD Malaysia | Carro (MyTukar) | Carro (MyTukar Malaysia) |
| Finalist |
Bola Ikut SOOKA | Mindshare Group Malaysia | Astro Sooka | Measat Broadcast Network Systems Sdn Bhd |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Sime Darby Property: 1st Predictive Homebuyer Hunter | Mindshare Group Malaysia | Sime Darby Property | Sime Darby Property |
| Silver |
GrabFood 5-Star: Matchmaking Foodies to 5-Star Rated Restaurants on GrabFood | REV MEDIA | GrabFood | MyTeksi Sdn Bhd |
| Silver |
Revolutionizing Subway's Digital Footprint: Harnessing the Power of O2O Insights for Unmatched ROI | Annalect Malaysia | Subway Malaysia | Pegacorn Malaysia |
| Bronze |
Whiskas Using 1st party Data to Weed Out The Pet Lovers from the Pet Owners | EssenceMediacom | Whiskas | Mars Petcare |
| Bronze |
Berocca Activates Precision Marketing to Energise Malaysian During Ramadan | EssenceMediacom | Berocca | Bayer Co. (Malaysia) Sdn Bhd |
| Finalist |
Dear Nestle, Wellness for Life | Mindshare Group Malaysia | Dear Nestle | Nestle Malaysia |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
A Spark For Change | FCB SHOUT | RHB Bank | RHB Banking Group |
| Silver |
A Cleaner Election | Mindshare Group Malaysia | GE-15 | MCB Media Sdn Bhd |
| Bronze |
Results not Rhethorics | Invictus Blue Group | PETRONAS | PETROLIAM NASIONAL BERHAD |
| Bronze |
One Tree At A Time with APE Malaysia | Nuffnang | Nuffnang Malaysia | Nuffnang Sdn. Bhd. |
| Finalist |
Build Back Better | Invictus Blue Group | Sustainable Brand KL | Acacia Blue |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
Pau-Pau takes emojis to the next level with Malaysia's first-ever Twitter Emoji Triggers | Universal McCann | foodpanda | Delivery Hero |
| Silver |
Lengkapkan Sahur, Semangatkan Ramadan bersama Berocca | EssenceMediacom | Berocca | Bayer Co. (Malaysia) Sdn Bhd |
| Bronze |
Celcom – “Cheer On” in the Metaverse | Mindshare Group Malaysia | Celcom | Celcom Mobile Sdn Bhd |
| Bronze |
ARHuat & Kuat MILO Can | Mindshare Group Malaysia | Milo | Nestle |
| Finalist |
Redefining the Perfect Fit with the Power of Digital Innovation | Maxis Business | XIXILI | XIXILI Intima Sdn Bhd |
| Finalist |
ChatGPT - a Masterclass in Search | Invictus Blue Group | Digital SME | Alliance Bank |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Shining a Spotlight on Everyday Malaysians | REV MEDIA | Wiki Impact | Wiki Impact |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Cheese Codes: Pizza Hut Plays the World Cup | dentsu Media Malaysia | Pizza Hut | Emily Chong |
| Silver |
NESCAFÉ RTD Cans- MPL’22 | Mindshare Group Malaysia | NESCAFÉ RTD | NESTLE PRODUCTS SDN BHD |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Celcom - "Cheer On" in the Metaverse | Mindshare Group Malaysia | Celcom | Celcom Mobile Sdn Bhd |
| Silver |
Navigating Malaysian to Subway stores resulted in Happy Problem (Out of Stock)! | PHD Media | Subway | Pegacorn Malaysia Sdn Bhd |
| Silver |
How We Sparked A Sleep Revolution with IKEA's Sleep Festival | REV MEDIA | IKEA Malaysia | IKEA Malaysia |
| Finalist |
Clear Men’s Half-Time Hijack at World Cup’22 | Mindshare Group Malaysia | Clear Men | Unilever |
| Finalist |
Subway - A Cookie for a Footfall in the Cookieless World | PHD Media | Subway | Pegacorn Malaysia Sdn Bhd |
| Finalist |
Target Mobile: Driving Effectiveness through Navigation App, Digital Boards and Custom Messaging | OMD Malaysia | McDonald’s | McDonald’s Malaysia |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
Pau-Pau takes emojis to the next level with Malaysia's first-ever Twitter Emoji Triggers | Universal McCann | foodpanda | Delivery Hero |
| Silver |
Why are Insurance Agents so Annoying? | Invictus Blue Group | AIA | AIA |
| Bronze |
Lejen Rasanya 2.0 | Mindshare Group Malaysia | MAGGI Pedas Giler | Nestlé (Malaysia) Berhad |
| Bronze |
DARLIE'S SEARCH FOR MALAYSIA'S NEXT TOP CREATOR | IMEDIA | DARLIE | Hawley & Hazel Marketing Malaysia |
| Finalist |
Lifebuoy: #MariKitaBerhealthy | Mindshare Group Malaysia | Lifebuoy | Unilever Malaysia Holdings |
| Finalist |
The Deepavali Campaign that Went the Extra Mile | GrowthOps Asia | RHB | RHB Group |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Silver |
Colgate Equity x Airliftz: Smile Strong | Wavemaker | Colgate Equity | Colgate Palmolive |
| Silver |
People, Purpose & Progress | FCB SHOUT | RHB Bank | RHB Banking Group |
| Bronze |
PETRONAS 366 | MEDIABRANDS CONTENT STUDIO | PETRONAS | PETROLIAM NASIONAL BERHAD |
| Bronze |
Ring Ring, Just Call Allianz | Universal McCann | Allianz Malaysia | Allianz General Insurance Company (Malaysia) Berhad |
| Finalist |
Mengukir Malaysia Series – unsung Malaysian Hero | Universal McCann | TM Corp | Telekom Malaysia |
| Finalist |
Connecting with Gen-Zs through Herbal Essences Cinematic Universe | Astro Media Solutions | Herbal Essences | Procter & Gamble |
| Title | Company | Brand | Client | |
|---|---|---|---|---|
| Gold |
Nuffnang’s Comprehensive Ecosystem is All You Need | Nuffnang | Nuffnang Malaysia | Nuffnang Sdn. Bhd. |
| Silver |
HOW ITTIFY BALANCES NEW INNOVATIONS WITH PERSONAL TOUCH | IMEDIA | ITTIFY | IMEDIA ASIA SDN BHD |
| Silver |
From Seeds to Trees: Nurturing a Small Team into a Thriving Visionary Business | AnyMind Malaysia | AnyTag | AnyMind Malaysia |
